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7 Signs Your WordPress Product Has a Marketing Problem (Not a Product Problem)
Learn the 7 signs your WordPress plugin or theme has a marketing problem (not a product problem) and how to build sustainable growth.
Why Most WordPress Plugins and Themes Struggle to Grow Beyond Their Initial Launch
Why do so many WordPress plugins and themes stall after launch? We asked 9 WordPress founders to share their biggest growth lessons.
How WPBeginner Lost 99% of Its Google Traffic (2.6M to 27K Clicks)
An analysis of WPBeginner’s 99% Google traffic drop from 2.6M to 27K clicks exploring search trust decay, EEAT signals, intent mismatch, and evolving SERP competition.
The Hidden Cost of Relying on Marketplaces for Sales
The 5 hidden costs of relying on marketplaces for sales and why WordPress product owners should have more than one acquisition channel.
What Envato’s 50% Model Really Means for WordPress Product Businesses
Find out what Envato's new model (50% author fees starting July 1, 2026) really mean for WordPress product businesses.
SEO for Roofing Companies: A Complete Guide to Ranking #1 in Your City [With Examples]
Complete guide to website search engine optimization (SEO) for roofing companies. Find out how to promote your roofing company using SEO best practices.
Why We Use Affiliate-Free Keyword Research
What is affiliate-free keyword research, and why should you only use first-party data for keyword research and formulating your SEO strategy.
How Much Do Companies Spend on Marketing? (Part 2: Company A vs Company B, and Why Results Differ)
Discover why companies with the same marketing budget can see drastically different results. Learn how focusing on brand building first, then using outreach to amplify it, drives better, measurable returns.
How Much Do Companies Spend on Marketing? (Part 1: The Data & Why It’s Misleading)
How much do companies spend on marketing? What do they spend marketing budgets on? The answer is ...
Why WordPress Devs Will Never Make Money (Unless…)
Why aren't most WordPress developers making good money despite the fact that WordPress powers 43% of the web?
DEVELOPER VS. AVERAGE USER SERIES
Developer vs. Average User: The Contact Form 7 Arena
Contact Form 7 is the most popular contact form plugin for WordPress sites. Here's what a developer and average user had to say about it.
Developer vs. Average User: The Really Simple SSL Arena
The Really Simple SSL plugin automatically detects your site's settings and configures it to run over HTTPS safely. Here's what a developer and average user had to say about the plugin.
Developer vs. Average User: The Broken Link Checker Arena
Broken Link Checker finds and reports any broken links that you might have on your site. Here's what a developer and average user had to say about it.
Developer vs. Average User: The Seriously Simple Podcasting Arena
Seriously Simple Podcasting lets you add, manage, and publish podcasts in WordPress. Here's what a developer and average user had to say about the plugin.
Developer vs. Average User: The Content Views Arena
Content Views lets you create different grid layout styles for your WordPress posts and pages. Here's what a developer and average user had to say about it.
Developer vs. Average User: The WordPress Popular Posts Arena
WordPress Popular Posts lets you display your most popular posts in your site's sidebar. Here's what a developer and average user had to say about it.







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